Coca-Cola’s remarkable growth led to an intriguing challenge. Their Sidcup site, once sufficient, was now bursting at the seams, compelling them to rent third-party warehouses, primarily in Dagenham. After a thorough evaluation of on-site warehousing and third-party storage arrangements, Coca-Cola concluded that conventional low-rise storage on-site wouldn’t suffice due to the immense volumes required on the flagship site.
Initial feasibility studies conducted by specialised logistics consultants determined that high-bay warehousing was the only viable solution. This approach would enable Coca-Cola to streamline and enhance its current operations, making the site more sustainable for the future.

The key objectives established through these initial consultations were:

• Increase on-site storage capacity to support further investments in manufacturing capacity at the Sidcup site and create future employment opportunities
• Maximise on-site storage to enhance operational efficiencies and eliminate the need for double-handling products. This reduction in unnecessary transportation costs and vehicle trips on the highway network was a crucial goal
• Optimise the logistical supply chain by providing dispatch capacity to meet client demand while effectively managing the impact on the highway network